2023 Admissions Open | Hospitality, Culinary, Design, and Business Management
2023 Admissions Open | Hospitality, Culinary, Design, and Business Management

Luxury Management

Undergraduate

Bachelor of Arts (Hons)
in Luxury Management

4 year program (including internship)

Degree awarded by Gurugram University, Gurugram, Haryana

This program will provide an in-depth exposure to the luxury services market and the exciting opportunities it presents for business graduates interested in domains of luxury retail, bespoke hospitality and consultancy services. Studying the business models and best practices of the luxury services market, participants will strengthen their understanding of management competencies required in the luxury industry.

Drawing on the expertise of industry professionals, learners will be able to build a robust understanding of the key domains within the rather large luxury retail, bespoke hospitality, and consulting landscape. Through an understanding of the nuances of the luxury services sector and the intangibles that make this industry unique, the graduating talent would be able to find job opportunities in areas of their interest.

The program offers specializations such as luxury retail, consultancy, and bespoke hospitality in year three, thereby offering a unique opportunity for learners interested in the ‘luxury services ecosystem to find employability and clear career paths aligned with their interests and competencies.

Graduates may find positions in the marketing, sales, and branding areas of the luxury retail industry. Other positions include areas like merchandising, supply chain, sommelier, mixologist, maitre de, and luxury-brand managers to name a few.

The program focuses on applied learning through the practical implementation of concepts across a wide range of modules like WSET Training, Event Management, Store Location& Design, and Visual Merchandizing to name a few. Students get a dedicated industry interface through industry visits, guest lecturers, workshops, and demonstrations. Students in the program get paid internship(s) internationally as well as domestically with some of the best luxury brands in the world.


Special Features

Applied learning through practical implementation of concepts across a wide range of modules like WSET Training, Event Management, Store Location& Design, Visual Merchandizing to name a few

Dedicated industry interface through industry visits, guest lecturers, workshops and demonstrations

Program delivery through experts in the field

Participation in various internal and external, national and international level competitions for an enhanced learning experience

Paid internship(s) international as well as domestic with some of the best luxury brands in the world

Demonstrate understanding of leadership as an attribute, recognize different styles but appreciate need to develop own approach and style of leadership

Compete in university and industry-relevant competition

Understand social and civic responsibilities with a special focus on sustainability and environmental consciousness as a critical success factors for today’s businesses

Record of merit-based full year paid internships in England, France, Dubai, Malaysia, Mauritius, Germany, and India

Demonstrate a high degree of professionalism with required skills and knowledge attributes required to perform in chosen operational contexts in the service sector, contributing effectively in diverse settings

Eligibility and Admission Criteria

Class 12 of the Indian School System with a minimum 50% (in best 4 subjects) in CBSE, ICSE or equivalent accreditation. (Given the cancellation of class 12th board exams, we are processing all applicants based on their pre-board results.)

Test to establish aptitude and an interview will be conducted

Selection is based on personal interviews and aptitude test

A candidate can either fill the online application form or download it from the website and send the duly filled application form to the address mentioned on the form along with a draft of Rs.1500 drawn in the favour of “Umak Educational Trust” payable at Gurugram. Candidate can also obtain the application form from the Institute’s Admission Office by depositing Rs.1500 in cash

Semester 1

Luxury Business Organization and Its environment

Key Business Competencies

Business Trends in Luxury Hotels, Resorts and Events

Introduction to Marketing

Soft Skills and Personality Development

Value Added Course (From Pool of Courses)

Semester 2

Elements of Business Law

Cultural Dimensions and Sensitivity

Digital Marketing

Finance Basics

Branding Self and Effective Communication

Finance Basics

Value Added Course (From Pool of Courses)

Semester 3

Business Economics

Operations in Customer Facing Business

Human Resource Management

Analysis of Managerial Financial Statements

Interview Skills and Assessment Centre

Value Added Course (From Pool of Courses)

Semester 4

Customer Relationship Management

Research Methods

Hospitality Operations Basics

Critical Thinking

Creativity and Innovation

Value Added Course (From Pool of Courses)

Summer Internship/Live Projects (24 weeks)

Semester 5 – Modules for students specializing in Luxury Retail

Store Location and Design

International Luxury Retail Market Development

Management of Retail Supply Chain

Career Planning & Progression

Consumer Behavior and Psychology

Revenue and Pricing Management

Facility Planning and Services Design

Choose any one from the three options listed in bold

 

Semester 5 – Modules for students specializing in Bespoke Hospitality

Maître d’ Profile Development

WSET Level 1 Training and Certification

Bartending & Mixology

Career Planning & Progression

International Luxury Retail Market Development

Consumer Behavior and Psychology

Hospitality Events Management – Planning

Choose any one from the three options listed in bold

 

Semester 5 – Modules for students specializing in Consultancy Services

Financial Markets and Institutions

Revenue and Pricing Management

Entrepreneurial Funding

Career Planning & Progression

Facility Planning and Services Design

Consumer Behavior and Psychology

Business Data Analytics

Choose any one from the three options listed in bold

 

Semester 6 – Modules for students specializing in Luxury Retail

Luxury Retail Management

Visual Merchandizing in Luxury Retail

Luxury Retail Branding and Advertising

Leadership and Business Strategies

Environment Sustainable Business

Specialized Coffee and Tea

Sustainable Luxury

Choose any one from the three options listed in bold

 

Semester 6 – Modules for students specializing in Bespoke Hospitality

WSET Level 2 Training and Certification

Brewery & Bar Operations Management

Wellness and Resort Management

Specialized Coffee and Teas

Leadership and Business Startegies

Hospitality Events Management- Implementation

Luxury Retail Management

Choose any one from the three options listed in bold

 

Semester 6 – Modules for students specializing in Consultancy Services

Leading and Managing Change

Entrepreneurial Business Management

Consultancy Project

Leadership and Business Strategies

Environment Sustainable Business

Understanding Branding and Advertising

Luxury Retail Management

Choose any one from the three options listed in bold

 

Semester 7

On the Job Training/Project report and Viva Voce

Semester 8

Entrepreneurial Event/Academic Research Project

  •  
  • Year
  •  
  • Year 1
  • Year 2
  • Year 3
  • Year 4
  •  
  • Vedatya Fee (₹)
  •  
  • 4,89,399
  • 4,89,399
  • 4,89,399
  • 4,89,399

Total

19,57,596

Note:Inclusive of all taxes, if applicable. Taxes are subject to revision as per the statutory policy of government of india.

Terms and Conditions

A refundable programme security deposit of Rs. 15,000 is to be paid at the time of admission. This is fully refundable when the student completes the programme or for some reason when he/she leaves the programme

If a student leaves the our hotel management course in Gurgaon in the middle of an academic year, then he/she is liable to pay half the annual fee for the particular year

International trip opportunities can be availed at an extra cost as communicated closer to the departure date

Learning resources are provided/facilitated by the institute at extra cost

A one-time charge of Rs. 30,000 + 18% GST is payable before the programme’s commencement towards the uniform and culinary kit

Fee Refund Policy

The registration fee is refundable only in case the candidate fails or does not meet the 50% marks requirement (in best 4 subjects) in class XII or equivalent exams. It will not be refunded under any other circumstances

In case a student fails to join the programme or withdraws from the programme after the course has started, then only the refundable security deposit will be refunded (after completing a no due clearance process)

Placement & Internship Highlights

We let our record of 20+ years speak for itself.

26% of graduates placed in management trainee positions (the fast track to becoming a general manager) against an industry average of 2%

Placements in over 12 top domestic and international hospitality brands such as The Oberoi, The Westin, InterContinental Hotels Group (IHG), Radisson Blu, etc.

 

Over 55% placements in “Front Office” and “F & B Service” departments.

Placements in “Sales & Marketing”, “Human Resource” and “Revenue” departments for students opting for a non-operating role

Rs. 45,000 monthly stipend for students interning in France

Internships in 5 countries – France, Mauritius, Malaysia, Thailand, and India

Placements & internships across 14 different cities in India and abroad

 

 

 

 

Recruiters

Oberoi - Logo Taj Hotels & Resorts - Logo ITC Hotel - Logo Andaz - Logo IHG_logo Radisson Blu - Logo Westin Hotels & Resorts - Logo Neemrana Hotels - Logo JW Marriott - Logo

Alumni Success Stories

  • Raghav Raj Kodesia - Hotel Management Graduate 2006
    Raghav Raj Kodesia
    PHSL Graduate | 2006
    Vice President - Original Content and Talent Head at ZEE5
    Business Head - Talent Commercial and Content Curation
  • Tanisha Kocharr - Hotel Management Graduate
    Tanisha Kochhar
    PHSL Graduate | 2008
    Human Resources Head at Hugo Save SG, Singapore
    Human Resources Project Manager at Global Precious Metals Pvt. Ltd.
  • Tanya Seth - Hotel Management Graduate
    Tanya Seth
    PHSL Graduate | 2009
    Manager Corporate Communication at Walmart Global Tech India
    Associate Account Director at IPG Mediabrands
  • Rahull Trehan - Hotel Management Graduate
    Rahull Trehan
    PHSL Graduate | 2008
    Hotel Sales Manager - India Subcontinent at HRS
    Director - Revenue Management at Citrus Hotels & Resorts
  • Alisha Bedi PMHL 2011 Graduate
    Alisha Bedi
    PHSL Graduate | 2011
    Head of Corporate Operations at L'Opéra- Pâtisserie, Boulangerie and Salon de Thé
    Restaurant Manager at Roseate Hotels & Resorts
  • Nikita Nanda - Hotel Management Graduate
    Nikita Nanda
    PHSL Graduate | 2008
    Vice President at Adfactors PR
    Vice President at Value 360 Communications Private Limited
  • Swati Bhargava - Hotel Management Graduate
    Swati Bhargava
    PHSL Graduate | 2010
    Revenue Head - Rooms and F&B at Radisson Hotel Group
    Revenue Specialist at Expedia

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