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Internal Marketing: Review for Next Generation Businesses | Rahul Pratap Singh Kaurav, Monika Prakash, Nimit Chowdhary & A lan David Briggs

Factors Affecting Adoption of Self Service Banking in Do it for me Indian Culture | Purva Kansal

Assessing the Impact of Restaurant Service Quality Dimensions on Customer Satisfaction and Behavioural Intentions | Gaurav Tripathi & Kartik Dave

An Analytical Study On Asset Under Management Of Life Insurance Companies In India | Neelam Dhanda & Nancy Gulati

Transformational Leadership and Job Performance: A study of Higher Education | Jeevan Jyoti & Sonia Bhau

Investigating Personal And Social Behavior Styles That Derive Happiness – An Empirical Investigation On The Leisure Behavior Of Women From Islamic Region | A. M. Sakkthivel & B. Sriram

Factors Affecting Bank Selection In Rural India: Insights From Gujarat | Shubhomoy Banerjee & Soumi Chatterjee Banerjee

Exploring The Dimensions Of Customer Experience And Its Impact On Word-Of-Mouth: A Study Of Credit Cards | Hardeep Chahal, Gurjeet Kaur & Anu Rani

A Typology of Service Organizations as a Function of Customer Participation, Intangibility and User Type | Banasree Dey, Jones Mathew & Anup K. Singh

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