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Academics
School of Hospitality and Tourism Management
School of Culinary Excellence
School of Management & Entrepreneurship
Admission & Aid
Undergraduate Admission
Diploma Admission
Financial Aid
Placement
Hospitality Management
Culinary Arts
Business Studies
Campus Life
Gallery
Campus Highlights
Student Life
Research
Faculty Publications
Blog
Journal of Services Research
Conferences
FDP/Workshops
About Vedatya
Vedatya at a Glance
Team
Partnerships
News & Media
Contact
Apply Now
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Curel : A Scale For Measuring Customer Relationship Management Effectiveness In Service Sector | Rajnish Jain, Sangeeta Jain & Upinder Dhar
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